There’s a Big Difference Between Being Busy and Growing

Growth should create capacity — not more complexity.
Growth is usually good news for a medical practice.
More patients. More appointments. Maybe another provider, a larger team, or a new location.
But growth also has a way of exposing problems that were easy to ignore when the practice was smaller.
Ten more patients rarely mean just ten more things to do. They mean more scheduling, more eligibility checks, more claims, more payments, more follow-up — and more opportunities for a small inefficiency to repeat itself.
That is where growth can become deceptive.
A practice may be busier than ever without actually becoming more efficient.
When the workaround becomes the workflow
Most operational problems don’t start as major failures.
They start with a spreadsheet.
An extra reminder.
A process that requires one more manual check.
Information entered twice because that is simply how the team has learned to make things work.
None of it feels serious on its own.
But repeated dozens of times a day, those small workarounds become part of the operation.
That is surprisingly common. A July 2026 MGMA Stat poll found that 75% of medical groups said clinicians frequently or sometimes rely on workarounds related to their EHR or practice management systems.
The more interesting issue isn’t that workarounds exist.
It’s how quickly they stop feeling like workarounds.
Someone knows which spreadsheet to open. Someone remembers the extra step. Someone knows what to check when something goes wrong.
Eventually, it becomes how we do things here.
And when volume increases, the cost of that habit increases with it.
More work doesn’t always mean you need more people
Medical practices are already operating under significant cost pressure. In June 2026, 84% of medical groups surveyed by MGMA reported higher operating costs than at the same point in 2025.
So when a team starts feeling stretched, the natural response may be to add resources.
Hire another person. Add another service. Buy another tool.
Sometimes that is exactly the right move.
But before adding more, there is another question worth asking:
Where is all the work coming from?
- If employees are spending time re-entering information, tracking things outside the system, checking routine items manually, or following up on tasks that could surface automatically, adding another person may simply add another person to the same inefficient process.
- Technology can create the same problem. Another platform does not automatically create a better workflow. Sometimes it just creates another login.
Technology should remove work
There has never been more technology available to medical practices.
Automation, AI, digital communications and increasingly sophisticated practice-management tools are all changing the way administrative work gets done.
But more technology is not the same thing as better operations.
A new tool earns its place only if it makes something meaningfully easier, faster, clearer or more reliable.
If it automates one step but adds two more somewhere else, very little has been gained.
If the team constantly works around the software, the technology itself may be part of the workload.
And if a practice already owns tools capable of handling repetitive tasks that employees continue doing manually, the first opportunity may not be to spend more.
It may simply be to use what is already there better.
That idea is becoming increasingly relevant. In a January 2026 MGMA poll, automation was the most commonly cited cost-cutting strategy among practice leaders, followed by process improvements.
Those two answers belong together.
Automation without a good process rarely fixes much.
Growth is a stress test
Growth makes the invisible visible.
A five-minute manual task barely registers when it happens twice a day. When it happens 40 times, it becomes more than three hours of work.
The task did not suddenly become inefficient.
Volume simply revealed what it was costing all along.
That is why growth can be such a useful operational test.
Where is information being entered twice?
What depends on someone remembering?
What gets delayed?
What is still being tracked in spreadsheets?
What could happen automatically?
And what could simply stop happening altogether?
The answer will not always be new technology.
Sometimes it will be better training. Sometimes it will be automation. Sometimes it will be a different process. And sometimes it will be discovering that the technology already in place can do more than the team realizes.
The important part is knowing the difference.
Because being busy and growing are not the same thing.
Growth should create more opportunities.



